Kriti Sanon Wore Maison Éclat's Cannes Tobacco Sunglasses on the Cocktail 2 Poster — And They're All We Can See

There's a moment, in every great movie poster, where styling stops being styling and becomes a statement. The Cocktail 2 poster is that moment. The car. The coast. The breeze that you can almost feel through the screen. And then — Kriti Sanon, in the back seat, looking back at the camera through a pair of sunglasses that have quietly hijacked the entire frame.

The Cannes Tobacco by Maison Éclat

Bollywood chose quiet luxury. Bollywood chose Maison Éclat.

For a long time, Indian film posters have leaned loud — bold logos, recognisable monograms, sunglasses you were supposed to spot from across the room. Cocktail 2 does something different. The Jab Talak poster, dropped by Maddock Films ahead of the song's April 8 release, is restrained in a way Bollywood rarely is. A sun-bleached coastline. A patterned top. A glance over the shoulder. Nothing shouting.

And in the middle of all that hush, the Cannes Tobacco sits on Kriti's face like punctuation.

That's the thing about quiet luxury — it doesn't compete with the scene. It composes it.

Why the Cannes Tobacco works so hard on this poster

The frame is a holiday in motion. Shahid Kapoor at the wheel, Rashmika Mandanna riding shotgun, Kriti turned back toward the lens as Ally — bold, free-spirited, the character the trailers have been hinting at for weeks. The styling is built on warm tones and easy textures, and the Tobacco lens sits inside that palette like it was made for it. Because it kind of was.

A tobacco-tinted lens does something a black lens can't. It warms the skin instead of flattening it. It catches the late-afternoon light instead of swallowing it. On a poster shot in coastal sun, that's not a small detail — that's the whole mood.

The frame itself is the other half of the story. Cannes-shape: angular enough to feel modern, soft enough to feel lived-in. The kind of silhouette that reads "old money on a road trip" rather than "borrowed from the stylist this morning." It's a shape that flatters every face in the car and doesn't fight any of them.

The Maison Éclat philosophy, in one poster

Maison Éclat has built its identity around a specific idea: that the best accessory is the one you almost don't notice until you can't stop noticing it. No oversized logos. No screaming hardware. Just shape, lens, and the kind of finish that ages well — on the face and in the photograph.

That philosophy maps cleanly onto where Bollywood styling is heading. The new generation of leads — Kriti among them — are choosing pieces that work for the character first and the camera second. Cocktail 2's Ally isn't a girl who'd wear a logo. She'd wear a tobacco lens, push it up into her hair when the conversation got real, and forget it on a dashboard somewhere in Sicily. The Cannes Tobacco lets her do exactly that.

Kriti Sanon chose the Cannes Tobacco for the Cocktail 2 poster — and Jab Talak

The poster was the first hit. The song is the follow-through. Jab Talak, the film's opening track, is being positioned as the visual identity of Cocktail 2 — the look, the feel, the colour grade fans will associate with this film for years. And the Cannes Tobacco is threaded right through it.

Once you've seen Kriti in them, you start seeing what they're doing. The way the lens picks up the warmth of her top. The way the frame doesn't compete with her jawline, it traces it. The way the whole accessory reads as character, not costume.

That's a hard thing to pull off. Most sunglasses on a movie poster are doing one of two jobs: hiding the actor or branding them. The Cannes Tobacco is doing a third, rarer thing — it's building her.

The takeaway

Cocktail 2 releases June 19. The posters have already done their work: setting a mood, introducing a gang, telling us this is going to be a film about texture as much as plot. Somewhere inside that texture, on a stretch of coast, in a car going nowhere in particular, Kriti Sanon is looking back at us through a pair of Maison Éclat Cannes Tobaccos.

Bollywood chose quiet luxury this season. And quiet luxury, it turns out, looks really good in the back seat.